Serta iComfort Hybrid Observer Super Pillow Top
Titanium/Gel/Support Beads Triple-Effects-Infused Memory Foam Collection

The Serta I-Comfort Observer Super Pillow Top features Serta's newest Cool-Action EverFeel® Triple Effects™ memory foam containing Titanium and support beads for extra longevity and gel beads to help you stay cooler during summer yet still comfortable during winter. This is an advanced material infused with millions of gel beads that responds to your body in 3 ways: helps relieve pressure points for increased comfort, provides added support to help with body alignment and aids in temperature regulation while you sleep. This innovative feature ensures a consistent feel through every season. In addition to the best pressure relief available on the market thanks to its innerspring Duet-Coil Spring System. This system consists of coils inside of coils which help to maximize both strength as well as motion reduction. Plus, for the first time ever Serta has implemented a free of cost 120 In-Home Trial Guarantee. This exchange program lets you change firmness or even collections within four months to ensure you love your new sleep!

The Observer is a pillow top upgrade to the 2013 iSeries Applause - the #1 rated consumer reports mattress for quality, price, and comfort. Also, Serta is the only company on the market to use a Crushed Gel process which increases the purity of the gel/memory foam ratio. Though this crushed-gel, support bead, and titanium process costs more, Serta has shaved production expenses by focusing on local manufacturing facilities (these are made right here in Salt Lake City!) to keep prices low! This is one of Bradley's Staff's recommended mattresses for a master suite bedroom set.

Serta recently has released a webpage dedicated to health and environmental responsibility in their production process. Every mattress they produce make is free of PBDE flame-retardants, CFCs, lead, mercury, and other dangerous toxins and our flame barriers are made primarily from Cotton and other cellulosic renewable fibers without any harmful chemicals. And, as of 2015, all of the foams used by Serta are 100% CertiPur-US Certified!

Current Blow-Out Sale Prices (Print off this coupon and bring it in to the store for instant savings!)

Mattress and Steel Serta BoxMattress Only
Twin (Tw XL +$100)
Discontinued - See the 2019 Blue Fusion 300 Pillow TopDiscontinued - See the 2019 Blue Fusion 300 Pillow Top
Full

Discontinued - See the 2019 Blue Fusion 300 Pillow TopDiscontinued - See the 2019 Blue Fusion 300 Pillow Top

QueenDiscontinued - See the 2019 Blue Fusion 300 Pillow Top

Discontinued - See the 2019 Blue Fusion 300 Pillow Top

King/Cal King
Discontinued - See the 2019 Blue Fusion 300 Pillow Top


Discontinued - See the 2019 Blue Fusion 300 Pillow Top

Features:

  • Serta iComfort Hybrid Collection
  • Patented 952 Coil Count "Duet-Coil Elite" Spring-in-a-Spring System
  • Serta Patented Pillo-Fill Fiber
  • 1/2" of 100% Serta Everfeel Triple Effect Titanium/Gel/Support Infused Memory Foam
  • 4 1/2" of Patented Serta PillowSoft Foam
  • Innerpanel
  • Advanced Breathable Comfort Top
  • Best-Edge Foam Encasement System
  • Fire Blocker Fiber System
  • 10 Year Serta Mattress Non-Prorated Warranty
  • 1 1/2" Body Impression Warranty Coverage!
  • StabL-Base Dual Beam "V-Tech" Serta Box Spring
  • No-Flip Required Low Maintenance System
  • Serta's Exclusive iSeries 120 Day In-Home Trial
Approx. Max Dimensions:
Twin: W38 x L74"
Twin Extra Long: W38" x L79"
Full: W54" x L74"
Queen: W60" x L80"
King: W76" x L80"
California King: W72" x L84"

Approx. Matt Height: 13.5"  (Mattress only)
*Credit must be used towards another purchase - This Credit applies only with the Serta I-Series Collection, and is forfeited if the customer wishes to exchange to a different collection. See stores for details