Serta iComfort Hybrid Blue Fusion 100 Firm Smooth or Quilted Top
Titanium/Gel/Support Beads TempActive Gel-Infused Memory Foam Collection

The Serta iComfort Blue Fusion Hybrid 100 Firm Smooth or Quilted Top features Serta's newest TempActive memory foam containing gel beads to help you stay cooler during summer yet still comfortable during winter. This is an advanced material infused with millions of crushed gel beads that responds to your body in 3 ways: helps relieve pressure points for increased comfort, provides added support to help with body alignment and aids in temperature regulation while you sleep. Serta is the only company with a patent on this system and have shown drastic improvements to temperature relief in tests. In addition to the best pressure relief available on the market thanks to its innerspring Hybrid Spring System, this system consists of staggered coils which help to maximize both strength as well as motion reduction. Plus Serta has implemented a free of cost 120 In-Home Trial Guarantee. This exchange program lets you change firmness and even collections within four months to ensure you love your new sleep! This is considered extra firm and one of Bradley's Staff's recommended mattresses for a master suite.
Serta recently has released a webpage dedicated to health and environmental responsibility in their production process. Every mattress we produce make is free of PBDE flame-retardants, CFCs, lead, mercury, and toxins and our flame barriers are made primarily from Cotton and cellulosic renewable fibers without harmful chemicals.

Current Blow-Out Sale Prices (Print off this coupon and bring it in to the store for instant savings!)

Mattress and Steel Serta BoxMattress Only
Twin (TwXL +100)

See the new 2021 CF1000 Collection

See the new 2021 CF1000 Collection


See the new 2021 CF1000 Collection

See the new 2021 CF1000 Collection


See the new 2021 CF1000 Collection

See the new 2021 CF1000 Collection

King/Cal King

See the new 2021 CF1000 Collection

See the new 2021 CF1000 Collection


-Serta iComfort Hybrid Smooth or Flat Top Option (Same Price)

-1" Serta Patented Pillo-Soft Aire Foam

-1/2" Serta Patented PillowSoft Foam

-3/4" of TempActive Gel Infused Memory Foam

-1" of Patented Serta Balanced Support Foam

-Advanced Breathable Gel-Infused Comfort Flat Top

-Best-Edge Foam Encasement System w/a Hybrid Firm Coil Reinforced- Premium Staggered (see image left) Pocketed Coil Unit - 1008 Qn Coil Count

-Fire Blocker Fiber System

-10 Year Serta Mattress Non-Prorated Warranty

-1 1/2" (3/4" Smooth Top) Body Impression Warranty Coverage!

-StabL-Base Dual Beam "V-Tech" Serta Box Spring

-No-Flip Required Low Maintenance System

-Serta's Exclusive iSeries 120 Day In-Home Trial

-Bradley's Sleep Etc. 30 Day Unconditional Exchange Policy

Approx. Max Dimensions:
Twin: W38 x L74"
Twin Extra Long: W38" x L79"
Full: W54" x L74"
Queen: W60" x L80"
King: W76" x L80"

California King: W72" x L84"
Approx. Matt Height: 12"  (Mattress only)